Privacy Policy for Smitty’s E-Bikes

Smitty’s E-Bikes (“Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website smittysebikes.com or engage with our services (including e-bike rentals, repairs, and sales).

By using our website or services, you agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use of our website and services.


1. Information We Collect

Information Collected Through Advertisements When you interact with our advertisements (including Google Ads lead forms), we may collect contact information you provide, such as name, email, phone number, zip code, and service preferences. This information is used solely to respond to your service inquiry and is handled in accordance with this Privacy Policy.

Information You Provide Directly

  • Contact Information: Name, phone number, email address, billing/shipping address.

  • Rental & Service Information: Identification documents, waivers, booking details, repair requests, and service history.

  • Payment Information: Credit/debit card numbers and billing details (processed securely through third-party payment processors such as Stripe, PayPal, WooCommerce, or Booqable).

  • Account Information (if applicable): Username, password, and profile details.

  • User-Generated Content: Reviews, testimonials, or other content you submit.

Information We Collect Automatically

  • Device Information: IP address, browser type, operating system.

  • Usage Data: Pages visited, time spent on site, links clicked.

  • Cookies & Tracking: Cookies, pixels, and similar technologies to improve functionality, analyze traffic, and deliver targeted advertising.

Information from Third Parties

  • Service Providers: If you book through third-party platforms, we may receive necessary details to fulfill your order.

  • Marketing Partners: Information provided through referral programs, advertisements, or promotions.


2. How We Use Your Information

We use your information for purposes including:

  • Fulfilling rentals, service requests, and sales.

  • Managing reservations, check-ins/check-outs, and repairs.

  • Processing payments securely.

  • Communicating with you regarding your orders, rentals, or inquiries.

  • Sending service updates, promotions, and marketing materials (opt-out available).

  • Verifying identity for fraud prevention and security.

  • Complying with legal and regulatory requirements.

  • Improving our website, services, and customer experience.


3. Legal Bases for Processing (GDPR/International Visitors)

If you are located in the European Economic Area (EEA), United Kingdom, or other jurisdictions with data protection laws, we process your personal information under the following legal bases:

  • Consent: When you voluntarily provide information (e.g., subscribing to emails).

  • Contract: To perform a service you requested (rentals, sales, repairs).

  • Legal Obligation: To comply with applicable laws and regulations.

  • Legitimate Interest: For business operations, fraud prevention, and service improvement.


4. How We Share Your Information

We do not sell your personal information. We may share information as follows:

  • Service Providers: With trusted vendors such as payment processors, booking systems, IT support, and marketing platforms.

  • Legal Obligations: To comply with laws, regulations, legal processes, or government requests.

  • Business Transfers: In the event of a merger, sale, or transfer of assets.

  • Consent: With your explicit permission for specific services or promotions.


5. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA/CPRA):

  • Right to Know: What categories of personal information we collect, use, and disclose.

  • Right to Delete: Request deletion of your personal information.

  • Right to Opt-Out: Request that we do not sell or share your personal information. (We do not sell personal data.)

  • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

You may exercise these rights by contacting us at the email provided below.


6. International Data Transfers

Your information may be transferred to and processed in countries other than your own. By using our services, you consent to such transfers.


7. Data Retention

7. Data Retention We retain your information only as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce agreements. Identification documents used for rentals are stored securely and deleted after 90 days unless legally required otherwise. Service and booking records are retained for 3 years for business and legal purposes. Marketing communications data is retained until you opt out or request deletion.


8. Data Security

We take reasonable technical, administrative, and physical measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no system is 100% secure, and we cannot guarantee absolute security.


9. Data Breach Notification

In the event of a data breach, we will notify affected users and regulatory authorities as required by applicable law.


10. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you.

  • Request corrections or updates.

  • Request deletion of your data.

  • Opt out of marketing communications.

  • Restrict or object to certain processing activities.

To exercise these rights, please contact us.


11. Cookies and Tracking Technologies

We use cookies, pixels, and tracking technologies (such as Google Analytics and Facebook Pixel) to:

  • Improve website performance and user experience.

  • Analyze traffic and usage trends.

  • Deliver relevant advertisements.

You may adjust your browser settings to refuse cookies. Some site features may not function properly without them.


12. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.


13. Children’s Privacy

Our services are not directed toward children under 13. We do not knowingly collect personal information from children. If we learn we have done so, we will delete it promptly.


14. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with an updated “Effective Date.”


15. Contact Us

Contact Us If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Smitty’s E-Bikes
Glendale, Arizona, USA
📧 Email: sales@smittysebikes.com
📞 Phone: 602-320-6094
🌐 Website: https://smittysebikes.com

Privacy-related requests will be addressed within 30 days. If you are located in the EEA, UK, or another jurisdiction with data protection laws, you may also have the right to lodge a complaint with your local data protection authority.

16. Your Choices

Your Choices and Control You have control over your information: Marketing Communications: Unsubscribe via link in emails or contact us. Cookies: Adjust browser settings to block cookies (may affect functionality). Account Deletion: Request account deletion by contacting us. Data Access: Request a copy of your data by contacting us. We will respond to requests within 30 days.